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Privacy policy

How information is handled across the TMKA website, web app and mobile apps.

This Machine Kills ApathyEffective date: 26 October 2026

Who this policy covers

This policy describes information handled in connection with This Machine Kills Apathy, including this information website and the account-based TMKA web and mobile apps. The service is operated by Instinct Solutions Global Private Limited. Contact and address details are listed below.

Information we handle

  • Account information: your email address, username, authentication information, and the name or optional profile details you choose to provide. Profile options can include a display name and phone number.
  • Access and payment records: orders, purchase amount, currency, payment references, payment status, refunds and the access associated with your account.
  • Content you contribute: community posts, edits and other information you deliberately share. Content marked anonymous may still be associated with an account for operating and moderating the service.
  • Experience sharing: invitation and lending records, including recipient details supplied by the person sending an invitation, acceptance and access status.
  • Technical and usage information: service logs, errors, device or browser information, content interactions and playback activity where the relevant collection is enabled.
  • Support communications: information you choose to provide when contacting the published support channel.

Why information is used

Information is used to create and secure accounts, authenticate sessions, deliver protected content, confirm payments and access, operate sharing and community features, respond to support requests, prevent abuse, and meet applicable record-keeping obligations.

Where analytics is enabled, usage information helps us understand which features work, identify errors and improve the experience. Marketing uses, if introduced, must be explained separately and use the permissions required in the relevant location.

Payments and service providers

Razorpay processes payments made through the web checkout. TMKA receives transaction references and status information needed to manage the purchase and access. Payment information entered into the Razorpay checkout is handled under Razorpay’s own privacy terms. Do not send payment credentials to TMKA support.

We use service providers for hosting, databases, media delivery and service operations, including Vercel for website hosting and media storage. These providers process the information needed to deliver their services. Information may be processed in countries other than where you live. Contact admin@instinctive.studio with questions about these arrangements.

When enabled, Mixpanel analytics helps us understand app usage, subject to your device’s privacy choices. It can associate a customer ID, account email and permitted feature or content interactions with an analytics profile. The integration excludes community message text, passwords and payment credentials. It does not include session recording or automatic advertising capture.

This website, cookies and device storage

This information website does not contain an account, payment or personal-data submission form. It does not include analytics, advertising trackers or third-party font requests. Its interactive mock-ups run in your browser without submitting their control values.

The separate TMKA app uses session and device storage to provide account access and preferences. When app analytics is configured, its storage is subject to the app’s privacy controls. Website or app hosting can process connection and security logs, including IP addresses, independently of an analytics SDK.

Sharing, community and security

Information you post to a community can be visible to other members. Do not publish personal information you do not intend to share. Experience-sharing features disclose the information needed for the parties to manage the invitation or loan.

We use access controls and other appropriate technical and organisational measures to protect information. No online service can guarantee absolute security. Information may be disclosed where reasonably necessary to comply with applicable law, protect the service or respond to a valid legal request.

Retention and deletion

We retain account information while it is needed to provide your account and purchased access. You can request deletion of your account and associated personal information, including profile details and community contributions, using the instructions below. We complete deletion within 7 working days after verifying your request.

Order, payment, refund and tax records may be retained for accounting and legal obligations. Records relevant to an active dispute, fraud investigation or security incident may be retained while they are needed for that purpose. Retention is limited to the applicable legal requirement or the time needed to resolve the matter. You can ask admin@instinctive.studio about records retained in connection with your account.

Your choices and requests

Depending on the laws that apply to you, you may have rights to access, correct, delete or receive a copy of your information, object to certain uses or withdraw consent. Identity verification may be required to protect your account.

Where enabled, the app’s Settings → Privacy controls manage optional analytics on that device. Opting out of analytics does not by itself delete your TMKA account or any previously created server-side records. You can send privacy enquiries to admin@instinctive.studio.

Updates to this policy

We may update this policy as the service or applicable requirements change. The effective date appears at the top of this page. Material changes affecting how your information is used will be communicated through the service or the contact details associated with your account.

Request account deletion

Email admin@instinctive.studio from the email address registered to your TMKA account. Use the subject “TMKA account deletion request” and include your registered account email.

Ask for your account and associated personal data to be deleted. Do not include your password, OTP or payment credentials. We may need to verify ownership before processing your request.

Email a deletion request

Opens your email app with a prefilled message. Add your registered account email and send the message to make your request.

We will complete your account and associated personal-data deletion within 7 working days after verifying your request, subject to records we must retain for accounting, legal obligations or resolving an active dispute, fraud investigation or security incident. We will explain any retained records when responding to your request.

More about account and data deletion →

Operator & contact details

App
This Machine Kills Apathy
Legal operator
Instinct Solutions Global Private Limited
Business address
WeWork Manyata Redwood, 9th Floor, Block D-3, 302, Venkateshapura, Bangalore North, Bangalore - 560045, Karnataka, India
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